Joe Swash Collaborates with Just Eat and Greggs

Joe Swash has partnered with Just Eat to celebrate the launch of Greggs deliver.

Joe Swash for Greggs

Joe Swash has partnered with Just Eat to celebrate the launch of Greggs delivery, unveiling the world’s first Sausage Roll sidecar, which toured London, Newcastle and Glasgow handing out free Sausage Rolls and Vegan Sausage Rolls last week.

This initial sausage roll out will add to Greggs’ revenue diversification plans – like its goods also being stocked in Iceland stores.

RELATED: Ed Sheeran Collaborates with Heinz

The British TV presenter and actor commented, “With Greggs now on Just Eat, breakfast and lunch just got infinitely better! Their Bacon Rolls are my favourite, I reckon I’ll be putting a few cheeky orders in myself!”

The stunt harkens back to the 30s when founder John Greggs toured the North East of England on the back of a Triumph Bonneville motorcycle dishing out baked goods. Now creative PR agency Taylor Herring and Just Eat have reimagined the vehicle to mark the partnership.

Graham Corfield, UK managing director of Just Eat, said, “We’re delighted to welcome Greggs to Just Eat bringing customers even more of their favourite food brands at the tap of the app. Britain’s love affair with Greggs isn’t slowing down so what better way to celebrate than with a speedy sausage roll-inspired delivery bike!”

Hannah Squirrell, customer director at Greggs, added, “We’re thrilled to be working with Just Eat to make it even easier for our customers to enjoy their breakfast and lunch menu favourites. We’ll be able to go direct to the doorsteps of more than a million hungry households.”

There will initially be nine participating stores in London, Newcastle and Glasgow.

Other Blog Posts

Please provide as much information as possible.
Please list here any specific Talent in which you are interested, or a general description of your ideal Talent. Such as London based motor racing enthusiast. Must be under 30. Or Yummy Mummy etc.
We realise this information is sometimes confidential, however we need market sector as a minimum, such as Automotive, Cosmetic, Supermarket product, Gambling etc.
Please specify maximum budget in Euros, £ or US$ for Talent (a) for Shoot (b) for media usage, or for an event such as a Personal Appearance
For example, Asda Mums, teenage boys, car drivers, frequent holiday makers, afluent males 25-30.
If your enquiry is for a TVC or other media campaign please specify the Territory where this will be seen, such as UK only, all or parts of Europe, USA, Asia, Worldwide (specify countries).
If this enquiry is for an advertisement or endorsement, please specify which media will be used? Radio, TV, Satellite, Magazines, Press, Internet, Websites, Direct Mail, Email marketing, Outdoor (posters, bus stops, bus sides), In-store, POS, PR, Advertorials etc.
If this enquiry is for an advertising campaign or endorsement please specify the estimated media spend across all media, if known as this will have a direct bearing on the cost of the Talent.
If this enquiry is for an advertisement or endorsement please specify the proposed period of the campaign. i.e. 3 months, 6 months, 1 year. Option to renew beyond first year.
If not known or not yet decided please state Unknown. Otherwise please specify such as Central London, Europe, USA, worldwide location.
If not known or not yet decided please state Unknown. Otherwise give proposed date, or approximate date such as Mid-November, next year etc.
If you are not the decision maker for this enquiry please specify who is.
If this enquiry is for a Pitch please enter the date by which the information is required.

All information supplied concerning potential campaigns or bookings will be treated in the strictest confidence.

Leave a Reply

Your email address will not be published. Required fields are marked *

*