South Korean actress Song Hye Kyo has been unveiled as the newest ambassador for Italian luxury fashion house Bottega Veneta, marking a new chapter in the actress's relationship with the globally recognised brand.
Best known internationally for her roles in acclaimed Korean dramas including The Glory, Song Hye Kyo brings her strong presence and distinctive style to the partnership. Her appointment further strengthens Bottega Veneta's connections with influential figures from the Asian entertainment and fashion landscape.
The collaboration reflects the shared appreciation for creativity, craftsmanship and cultural expression, values that have long been associated with the Bottega Veneta name. Through its fashion, accessories and leather goods, the house has built a reputation for combining traditional Italian craftsmanship with contemporary design.
Commenting on her appointment, Song Hye Kyo said: “I am delighted to join Bottega Veneta. I have always been inspired by the brand's journey, which embraces culture and art through its exceptional craftsmanship and creativity. I look forward to beginning this new chapter together.”
As a new ambassador, Song Hye Kyo is set to represent Bottega Veneta across upcoming brand activities and campaigns, bringing together her influence in entertainment with the luxury house's focus on artistry, craftsmanship and modern elegance.
The copyright of images or video used herein are the property of Celebrity Group, or used with the permission of the copyright owners. Talent pictured herein does not necessarily imply any form of management or representation by Celebrity Group or that Celebrity Group was wholly responsible for a specific endorsement or activity. Celebrity Group works in partnership with many representatives of Talent and we are grateful for their permission to reproduce images and video on this website. Information on this site is provided as a free information resource to the Advertising, Marketing & Public Relations industry and is not intended for public use.
Read our terms and conditions.