We’ve watched her watch TV on Gogglebox, she became the Queen of the Jungle in I’m A Celebrity, featured on Ant and Dec’s Saturday Night Takeaway, and now she’s turned her hand to modelling footwear. Scarlett Moffatt is the latest model for Deichmann's S/S18 campaign.
‘The Street Is Yours’ is the latest brand campaign being rolled out worldwide on Deichmann websites, and in all stores. The collection consists of summery brogues, beach-worthy wedges, party perfect heels, cool casual trainers and much more. The pieces are available to buy both on the Deichmann website as well as in all stores.
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Moffatt follows in the footsteps of fellow Deichmann ambassadors Halle Berry and Ellie Goulding, and posted on Instagram 'Proper happy to announce to you all that I've partnered up with @deichmann_uk and had such a fun time modelling their new SS18 campaign. These trainers are mint?'.
On why Deichmann chose Scarlett as the face of their new SS18 campaign, marketing manager Josie Soei comments, "Scarlett was an ideal choice for us when deciding who to work with on our campaign. She has that ‘girl-next-door’ quality and a warmth to her personality, but is also a lover of getting dressed up, putting some heels on and hitting the town – just like our Deichmann customers! We think her vibrant and bubbly personality translates into the imagery, and we had a lot of fun working with her."