British singer and songwriter PinkPantheress and American actress Elle Fanning have been unveiled as the faces of Coach's autumn 2026 campaign, Live Your Story.
The campaign centres on individuality, self-expression and the connections that are formed when people share their experiences with others. PinkPantheress and Fanning bring their distinct creative identities to the campaign, reflecting Coach's focus on celebrating personal expression and authentic storytelling.
Live Your Story builds on Coach's wider brand purpose, “The Courage to Be Real”, encouraging people to embrace their individuality while recognising the importance of shared experiences. The campaign explores the idea that personal stories can become more meaningful when they are experienced and celebrated together.
A spokesperson for Coach commented: “Live Your Story brings our purpose, the Courage to Be Real, to life by showing what can happen when people take that step together - when individual expression becomes shared experience.”
With PinkPantheress representing the world of music and Fanning bringing her experience from film and entertainment, the campaign brings together two prominent figures from different creative fields. Their involvement reinforces the campaign's message of authenticity while showcasing Coach's autumn 2026 collection through a contemporary cultural lens.
The collaboration continues Coach's use of influential musicians, actors and creatives to communicate its brand identity, with Live Your Story placing personal expression and the relationships between people at the centre of its latest seasonal campaign.
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