Keira Knightley has showcased her singing and guitar-playing skills for a new Chanel advertising campaign.
Not everyone will be familiar with the Keira Knightley’s vocal capabilities, unless you’ve seen her in 2014 romantic comedy Begin Again. But, in a video promoting the Chanel’s Coco Crush fine jewellery, she sweetly sings famed French song, Le Tourbillon de la Vie, the music from François Truffaut’s 1962 film, Jules et Jim, originally performed by Jeanne Moreau.
Keira Knightley is a long-standing brand ambassador for the storied fashion house, and for this new ad she pulls out her Chanel guitar from her quilted Chanel case and gently plays while mastering the French accent.
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The mark of a Chanel Coco Mademoiselle brand campaign is always a tryst, then a twist—the guy never gets the girl. “I love to think it wouldn’t be a Coco Mademoiselle commercial if she didn’t leave the man in the end. ‘Goodbye, I’m on to the next’—I like that,” said Keira Knightley, the face of the fragrance since 2007.
Keira plays this seductive, mysterious, mischievous character masterfully—and judging by the commercials’ views (13 million for her 2014 version and 9 million for her 2011 one on YouTube alone), people can’t get enough.