Donna Air has joined Virgin Trains to launch the innovative upgrade app Seatfrog.
The rail operator’s customers can now bid on last minute upgrades for First Class tickets on east coast services from just £5. The endorsement partnership is a world first for rail passengers and will enable more people than ever to enjoy the perks of First Class.
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Virgin Trains’ customers will be able to upgrade right up to 30 minutes before departure from the palm of their hand with just a few taps of their smartphone. Completely seamless and easy-to-use, there’s no hassle of extra paperwork, printing tickets or additional fees.
The TV presenter hosted the first live auction yesterday at London's King's Cross station, and comments, "Launching this exciting world first with Virgin Trains today has been an absolute pleasure. Just seeing the looks on people’s faces when they find out they can get a First Class seat upgrade from only five pounds has been priceless. There are lots of smiling customers in the station today! I always love travelling with Virgin Trains back to Newcastle, and it’s great that this new app now makes travelling First Class in style so affordable."
Virgin Trains is the first travel company to bring the technology to its customers, who will compete against each other in an open and honest auction where upgrades to First Class can cost from as little as £5.
The free app is available from the App Store for iOS and Android devices.