Mary J Blige for MAC Cosmetics

Mary J Blige is the latest celebrity to collaborate with MAC Cosmetics on its Viva Glam lipstick range, following in the footsteps of fellow singers Ariana Grande, Sia, Lady Gaga and Nicki Minaj.

Mary J Blige for MAC Cosmetics

Mary J Blige has partnered with MAC Cosmetics for a limited edition Love Me Lipstick collection to celebrate the brand’s 25th anniversary.

“It’s the perfect time to do something like this,” said Mary J Blige. “And here we are today doing this lovely [collaboration] and I chose the Love Me line because that’s exactly what I’m doing right now. Loving me.”

RELATED: MAC Cosmetics Collaborates With Nicki Minaj

This is Blige’s third time working with MAC. The last time she collaborated with the brand was in 2002 for its Viva Glam campaign. She explained that her makeup choice has changed since then.

“The last time I partnered with MAC, I was not really about nude lip,” she revealed. “I was always in a burgundy lip or black lipstick and a pound of makeup. Now I’ve evolved and grown into a place where I feel comfortable that I don’t have to wear a pound of makeup every day.”

MAC isn’t the only one celebrating, though. Blige’s iconic sophomore album, My Life, also turns 25 this year. The album birthed classics like “I’m Goin’ Down,” “Be Happy,” “Mary Jane (All Night Long)” and the title track, to name a few.

The French Silk lipstick, priced at $19, is available online in the U.S. and Canada.

Other Blog Posts

Please provide as much information as possible.
Please list here any specific Talent in which you are interested, or a general description of your ideal Talent. Such as London based motor racing enthusiast. Must be under 30. Or Yummy Mummy etc.
We realise this information is sometimes confidential, however we need market sector as a minimum, such as Automotive, Cosmetic, Supermarket product, Gambling etc.
Please specify maximum budget in Euros, £ or US$ for Talent (a) for Shoot (b) for media usage, or for an event such as a Personal Appearance
For example, Asda Mums, teenage boys, car drivers, frequent holiday makers, afluent males 25-30.
If your enquiry is for a TVC or other media campaign please specify the Territory where this will be seen, such as UK only, all or parts of Europe, USA, Asia, Worldwide (specify countries).
If this enquiry is for an advertisement or endorsement, please specify which media will be used? Radio, TV, Satellite, Magazines, Press, Internet, Websites, Direct Mail, Email marketing, Outdoor (posters, bus stops, bus sides), In-store, POS, PR, Advertorials etc.
If this enquiry is for an advertising campaign or endorsement please specify the estimated media spend across all media, if known as this will have a direct bearing on the cost of the Talent.
If this enquiry is for an advertisement or endorsement please specify the proposed period of the campaign. i.e. 3 months, 6 months, 1 year. Option to renew beyond first year.
If not known or not yet decided please state Unknown. Otherwise please specify such as Central London, Europe, USA, worldwide location.
If not known or not yet decided please state Unknown. Otherwise give proposed date, or approximate date such as Mid-November, next year etc.
If you are not the decision maker for this enquiry please specify who is.
If this enquiry is for a Pitch please enter the date by which the information is required.

All information supplied concerning potential campaigns or bookings will be treated in the strictest confidence.

Leave a Reply

Your email address will not be published. Required fields are marked *