Jessica Alba Teams Up with HelloFresh

Jessica Alba has collaborated with HelloFresh, fronting the weekly meal kit company’s latest marketing campaign.

Jessica Alba for HelloFresh

Jessica Alba has collaborated with HelloFresh, fronting the weekly meal kit company’s latest campaign, featuring ‘specially-curated recipes, expert tips, new product offerings’, as well as items from her brand, The Honest Company.

Kicking off today with the introduction of the first-ever HelloFresh Date Night Box, the endorsement partnership will extend across multiple phases all designed to help consumers connect with loved ones over the dinner table.

RELATED: ALICIA SILVERSTONE ANNOUNCED AS CRYSTAL DEODORANT BRAND AMBASSADOR

“It’s important for me to be able to share a homemade meal with the people I love. I am a huge fan of HelloFresh, and no matter how busy my day is, I know I can rely on them to cook easy and delicious meals at home,” said Jessica Alba, Founder of The Honest Company and Honest Beauty. “I am excited to announce that we have teamed up to bring easy recipes to life for some of my favorite occasions – date night, family dinner and holiday entertaining.”

Available now through September 7 for $49.99 plus $6.99 shipping, the HelloFresh Date Night Box provides everything needed to create an unforgettable “night in” with a special someone. Designed by Alba, the box includes fresh ingredients and step-by-step instructions needed to cook a three-course dinner for two.

Other Blog Posts

Please provide as much information as possible.
Please list here any specific Talent in which you are interested, or a general description of your ideal Talent. Such as London based motor racing enthusiast. Must be under 30. Or Yummy Mummy etc.
We realise this information is sometimes confidential, however we need market sector as a minimum, such as Automotive, Cosmetic, Supermarket product, Gambling etc.
Please specify maximum budget in Euros, £ or US$ for Talent (a) for Shoot (b) for media usage, or for an event such as a Personal Appearance
For example, Asda Mums, teenage boys, car drivers, frequent holiday makers, afluent males 25-30.
If your enquiry is for a TVC or other media campaign please specify the Territory where this will be seen, such as UK only, all or parts of Europe, USA, Asia, Worldwide (specify countries).
If this enquiry is for an advertisement or endorsement, please specify which media will be used? Radio, TV, Satellite, Magazines, Press, Internet, Websites, Direct Mail, Email marketing, Outdoor (posters, bus stops, bus sides), In-store, POS, PR, Advertorials etc.
If this enquiry is for an advertising campaign or endorsement please specify the estimated media spend across all media, if known as this will have a direct bearing on the cost of the Talent.
If this enquiry is for an advertisement or endorsement please specify the proposed period of the campaign. i.e. 3 months, 6 months, 1 year. Option to renew beyond first year.
If not known or not yet decided please state Unknown. Otherwise please specify such as Central London, Europe, USA, worldwide location.
If not known or not yet decided please state Unknown. Otherwise give proposed date, or approximate date such as Mid-November, next year etc.
If you are not the decision maker for this enquiry please specify who is.
If this enquiry is for a Pitch please enter the date by which the information is required.

All information supplied concerning potential campaigns or bookings will be treated in the strictest confidence.

Leave a Reply

Your email address will not be published. Required fields are marked *

*