After Dinner Speakers: Malcolm Gladwell, Snoop Doggy Dogg, Ross Kelly

Author of the Bestseller "The Tipping Point", Malcom Gladwell explains to his audiences why major changes that occur in society often happen unexpectedly,he shows them how ideas,behaviours and messages are similar to social epidemics and therefore spread rapidy through society like a disease. He shows people how one person being innovative and creative and who applies these qualities correctly can lead to them changing the world. His presentation is entitled:The Tipping Point.